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2020 | 86 | 1 | 1-14

Article title

Using Esports Efficiently to Enhance and Extend Brand Perceptions – A Literature Review

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  • Shenandoah University, Winchester, USA
  • Syracuse University, Syracuse, USA
  • Slippery Rock University of Pennsylvania, Slippery Rock, USA
  • University of Alabama, Tuscaloosa, USA


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