The radioactivity of some structural building materials, rows, binders, and final construction products, originating from Serbia or imported from other countries, was investigated in the current study by using the standard HPGe gamma spectrometry. The absorbed dose in the air was computed by the method of buildup factors for models of the room with the walls of concrete, gas-concrete, brick and stone. Using the conversion coefficients obtained by interpolation of the International Commission on Radiobiological Protection (ICRP) equivalent doses for isotropic irradiation, the corresponding average indoor effective dose from the radiation of building materials of 0.24 mSv·y−1 was determined. The outdoor dose of 0.047 mSv·y−1 was estimated on the basis of values of the specific absorbed dose rates calculated for the radiation of the series of 238U, 232Th and 40K from the ground and covering materials. The literature values of the effective dose conversion coefficients for ground geometry were applied as well as the published data for content of the radionuclides in the soil.